
How to Stop Sales from Hijacking Your Product Roadmap with Custom Requests
Namanyay Goel


Every B2B SaaS loses deals, churns customers, and drowns engineering in one-off requests. We gave non-engineers the ability to build production apps on real APIs — here's what happened.


The average B2B SaaS win rate is 20%. A third of your lost deals die because the prospect found something your product doesn't do. This is the playbook to stop that from happening.




